The US federal government spends over $700 billion on contracts every year, making it the largest single buyer of goods and services on the planet. By law, a significant portion of that spending is reserved for small businesses. In fiscal year 2025, small businesses received over $160 billion in federal prime contract awards. If you have never pursued a government contract before, this guide will walk you through every step from registration to submission.
Step 1: Determine If Federal Contracting Is Right for Your Business
Not every business is a natural fit for government work. Before investing time in registration and proposals, ask yourself a few questions:
- Do you sell a product or service that government agencies need? The government buys almost everything, from janitorial services to cybersecurity software, but some niches are more active than others.
- Can you meet government compliance requirements? Federal contractors must comply with various regulations, including the Federal Acquisition Regulation (FAR). Depending on your industry, there may be additional requirements like security clearances or specific certifications.
- Do you have the capacity to deliver? Government contracts often have strict timelines and performance standards. Make sure you can fulfill orders without jeopardizing your commercial business.
If the answer to all three is yes, federal contracting is worth pursuing. The revenue is reliable, payment terms are predictable (the government pays its bills), and once you establish a track record, repeat business becomes easier to win.
Step 2: Register Your Business in SAM.gov
The System for Award Management (SAM.gov) is the official government system for contractor registration. You must have an active SAM.gov registration before you can bid on any federal contract. Here is what you need:
- Get a Unique Entity ID (UEI). SAM.gov will assign this automatically during registration. This replaced the old DUNS number system.
- Gather your business information. You will need your EIN (Employer Identification Number), bank account details for electronic funds transfer, and information about your business structure and ownership.
- Identify your NAICS codes. The North American Industry Classification System (NAICS) categorizes every business by industry. Choose the codes that best describe your primary and secondary lines of business. These codes determine which contracts you are eligible for and which small business size standards apply to you.
- Complete your registration. The process involves multiple sections covering your business details, financial information, representations and certifications, and points of contact. Plan for this to take several hours, and expect the review process to take up to two weeks.
Your SAM.gov registration must be renewed annually. Set a calendar reminder 30 days before expiration so your registration never lapses.
Step 3: Understand Small Business Set-Asides
One of the biggest advantages for small businesses in federal contracting is the set-aside system. Federal agencies are required to set aside a percentage of their contracts for various categories of small businesses:
- Small Business (SB): The broadest category. Size standards vary by NAICS code but are based on either annual revenue or number of employees.
- Small Disadvantaged Business (SDB) / 8(a): For businesses owned by socially and economically disadvantaged individuals. The 8(a) program provides additional mentoring and sole-source contract opportunities.
- Women-Owned Small Business (WOSB): For businesses that are at least 51% owned and controlled by women.
- Service-Disabled Veteran-Owned Small Business (SDVOSB): For businesses owned by veterans with a service-connected disability.
- HUBZone: For businesses located in Historically Underutilized Business Zones, which are areas with low income, high unemployment, or other economic distress indicators.
If you qualify for any of these categories, certify through SAM.gov. Set-aside contracts face less competition since only qualified businesses can bid, significantly improving your chances of winning.
Step 4: Find Contract Opportunities
Once registered, you need to find contracts to bid on. The primary source is the contract opportunities section of SAM.gov, where federal agencies publish solicitations. You can search by keyword, NAICS code, set-aside type, agency, place of performance, and contract value.
Beyond SAM.gov, consider these additional resources:
- Agency procurement forecasts give you advance notice of upcoming contracts, often months before formal solicitations are published.
- GSA Schedules are long-term government-wide contracts that allow agencies to buy your products or services without running a full competitive procurement each time. Getting on a GSA Schedule is a significant investment of effort but opens the door to enormous buying power.
- Subcontracting opportunities with large prime contractors are an excellent way to gain federal experience and past performance. Many large contractors actively seek small business subcontractors to meet their own small business subcontracting goals.
Step 5: Prepare a Competitive Proposal
When you find a contract opportunity that matches your capabilities, it is time to prepare your proposal. Federal proposals typically include:
- Technical approach: How you will perform the work, including your methodology, staffing plan, and understanding of the requirements.
- Past performance: Evidence that you have successfully completed similar work before. If you are a new contractor without federal past performance, highlight relevant commercial experience.
- Price proposal: Your cost breakdown, including labor rates, materials, overhead, and profit. Government evaluators expect to see transparent, detailed pricing.
The most important piece of advice for beginners is this: answer exactly what the solicitation asks for. Government evaluators use structured scoring rubrics. They can only give credit for information that directly addresses their evaluation criteria. Do not assume they know about your qualifications. State everything explicitly and provide evidence.
Step 6: Build Your Past Performance
Past performance is often the most heavily weighted evaluation factor after price. As a new contractor, building your track record is essential. Here are strategies to get started:
- Start with smaller contracts. Micro-purchases (under $10,000) and simplified acquisitions (under $250,000) have less competition and simpler evaluation processes.
- Pursue set-aside contracts. With a smaller pool of eligible bidders, your chances of winning increase significantly.
- Subcontract first. Working as a subcontractor on a federal prime contract builds legitimate past performance that you can cite in future proposals.
- Document everything. Keep records of your performance, client feedback, and outcomes. You will need this documentation for future proposals and capability statements.
Common Beginner Mistakes
Avoid these traps that catch many first-time government contractors:
- Bidding on contracts you cannot perform. Winning a contract you are not equipped to deliver can result in termination for default, which creates a permanent negative record.
- Ignoring the FAR. The Federal Acquisition Regulation governs every aspect of the procurement process. You do not need to memorize it, but you should understand the key clauses that apply to your contracts.
- Not investing in the proposal. A half-hearted proposal wastes everyone's time. If a contract is worth pursuing, allocate the resources to submit a competitive bid.
- Giving up too early. Most successful government contractors did not win their first bid. Treat each submission as a learning experience, request debriefs when you lose, and apply those lessons to the next opportunity.
Your Next Move
Federal contracting rewards persistence, preparation, and the right intelligence. The businesses that win consistently are not necessarily the largest or the cheapest. They are the ones that find the right opportunities early, understand the requirements thoroughly, and submit proposals that directly address what the government is looking for.
The hardest part for most small businesses is the time spent searching for opportunities across multiple portals and agencies. That is the problem GovSignal was built to solve.
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